Welcome to the 37th edition of Royalties on Demand - your guide to generating consistent income online.

View this newsletter online: https://royaltiesondemand.beehiiv.com/ 

Welcome to this week’s newsletter, you will find:

• Reviewing Your KDP Books #1

• My Medium Earnings For January

Reviewing Your KDP Books #1

In this week’s edition, I will be reviewing one of my newsletter subscribers books.

Gene’s word search book.

A big shout-out to Gene for stepping into the spotlight and giving me the go-ahead to review.

Not every self-publisher is ready to lay their work out for scrutiny, especially in the early stages.

So, hats off to Gene for embracing this step!

Getting feedback on your work is one of the quickest routes to growth and mastery.

I’ll be reviewing more of your books in the weeks to come.

Below is one of Gene’s word search books. This is part of a collection of 5 word search books.

Unfortunately, these books have not taken off on Amazon and I’ve listed a few 3 reasons why below.

1. Title and Subtitle Clarity

The title is quite long, which can be overwhelming at a glance.

On Amazon, customers often scan quickly, and a lengthy confusing title can deter them from taking a closer look.

Short, targeted titles with keywords that match search queries are the secret sauce.

Your title is one of the first impressions; make it count.

Your brand name, 'Pine Grove Press'.

While it’s a source of pride, including it in the title on Amazon is not the best strategy.

When readers search for books, they’re looking for content, not publishers. If your title is ‘Word Search 2000 Words Large Print by Pine Grove Press’, the essential part of your title is lost in the extra words that readers are not searching for.

The Power of the Amazon Search Bar

Here’s a golden nugget of advice for any Amazon seller:

The first step in your research process should be to ensure your title matches the exact words being suggested in the Amazon search bar.

Why?

The search bar is where the magic happens, where customers type in what they are looking for.

If they type ‘large print word search for adults’ and your book’s title or subtitle reflects that exact phrase, your book is more likely to appear in their search results.

It’s about making it easy for the right readers to find you amidst a sea of choices.

However, your title is not being searched for in the Amazon search bar so there is no demand for it.

This article explains how you can research books on Amazon the right way.

2. Theme and Target Audience

Now, onto the audience.

It's tempting to cast a wide net and target everyone, from seniors to teens.

However, a 'one-size-fits-all' approach is not effective. Books, like clothes, need to fit well to be appealing.

Gene’s book targets adults, seniors and teens but you need a theme and a target audience.

This focus helps you to craft a book that speaks directly to someone's needs and interests, making it more likely they’ll pick it up.

When you know who you’re talking to, everything from your marketing to the book’s content can be tailored to appeal to that specific group, making it more likely they’ll engage with your book.

Let’s take a look at some 2000-word search books selling well on Amazon.

Each book has a clear and distinct theme: Spanish language, Spring season, and Bible verses.

This focus allows them to stand out in a crowded market by appealing to specific interests or needs. For instance:

• Spanish Edition: It caters to either native Spanish speakers or those learning the language, providing a fun way to practice vocabulary.

• Spring Theme: The seasonal aspect can make it an attractive purchase during that time of year, and it can also appeal to those who are looking for something to symbolize renewal or a fresh start.

• Bible Verses: It targets a religious audience who may be looking for a word search that also enriches their spiritual life.

Target Audience: These books have a targeted audience, adults, seniors, and women, which are demographics that often enjoy word search puzzles.

3. Cover Design

Lastly, let’s chat about cover design.

This book cover might be 'okay', but in the crowded online bookstore that is Amazon, 'okay' gets lost in the crowd.

Research is vital.

Once you have a theme and know who you’re targeting, you can design a cover that captures the essence of what your book offers and appeals directly to your audience.

Customers always judge a book by it’s cover and that’s why it needs to stand out among the competition.

With more competition coming to Amazon each year, I always recommend if you are not a highly talented cover designer hire a low-cost freelancer or use AI tools to create an eye-catching design.

Final Thoughts

Creating a successful book on Amazon is a blend of many factors, including clear, searchable titles, understanding and focusing on your target audience, and a cover that makes browsers stop scrolling and start reading.

Once you get these steps right, running ads becomes easy and you'll have a book that doesn't get lost in the sea of Amazon, but one that finds its way into the hands of eager customers.

I hope that you take these suggestions on board when creating your next books, Gene.

All the best.

My Medium Earnings For January

Need Help?

At Royalties on Demand, I offer various services tailored to aspiring authors and self-publishers looking to make a mark in the industry.

• You can find free templates designed to simplify the design process and enhance your books' visual appeal.

• My one-to-one coaching sessions provide personalized guidance and mentorship, allowing you to face the challenges of publishing with ease.

• For those looking to delve deeper into the world of AI Coloring Books, my comprehensive eBook is packed with insider tips, strategies, and step-by-step instructions to guide you towards success.

Once again, thank you for joining me on this exciting journey. Have an awesome week ahead and I look forward to catching up with you next week.

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Danny